Experienced agent Dominique Vasers Williams has joined Queensland Sotheby’s International Realty as the brand looks set to service the Byron Bay and Northern Rivers region.
A consummate professional who notes real estate is in her blood, Ms Williams said the name Sotheby’s International Realty is associated with luxury, quality properties and service.
When asked how long she has been in real estate, Ms Williams replied “All my life” and from an early age, real estate was simply a way of life.
“My family were involved in real estate and when I left Australia I fell into property in the Middle East,” Ms Williams explained.
“When I came back my father, Rick Vasers, was owner-operator of Pacific Palms Real Estate on the Mid North Coast in Forster.
“He was very well respected in the area. I bought the business from him and grew it to three offices with a big market share and 30 staff.”
Two years ago, Ms Williams sold her business to concentrate on her growing family but was never far from the world of real estate.
“I bought the management rights to Cabarita Lake Apartments and continued to dabble in real estate, while mainly focusing on family,” Ms Williams said.
Now that her youngest has started school, Ms Williams is ready to make the proverbial leap back into full-time real estate, this time with Sotheby’s International Realty.
“Sotheby’s International Realty is a beautiful brand,” Ms Williams said.
“It has a great reach of buyers and has such a level of service and expertise.
“I will be championing the Sotheby’s International Realty brand in the Northern Rivers area, which will include Byron Bay and the Tweed, and building the business from scratch,” she explained.
“Clientele on the east coast will be familiar with the Sotheby’s International Realty brand. The Northern Rivers is such a beautiful lifestyle area and has such a diversity of property.
“You have the coastal and hinterland areas and Byron Bay has always been my go-to place.”
Ms Williams said she could see Sotheby’s International Realty thriving in lifestyle locations such as the Northern Rivers.
“Sotheby’s International Realty has always been city-centric, with the exception of Port Douglas, so it’s going to be really nice to see it established in this coastal and hinterland lifestyle,” she said.
“Just giving people choice of quality and with an international flavour. Sotheby’s International Realty is well-known with American clients, as they are known for consistency of service.”
Ms Williams said her first task would be to pull together a portfolio of the region’s most beautiful properties to present to a growing client database who are wanting to buy in the Northern Rivers market.
Paul Arthur, CEO of Queensland Sotheby’s International Realty said bringing someone as experienced and skilled as Ms Williams on board is the next piece of the Sotheby’s International Realty puzzle.
“We are excited to have Dominique’s skills and credentials to help us as we move into the Byron Shire region and greater Northern Rivers,” Mr Arthur said.
“It further compliments and builds on our business plan to establish ourselves in key lifestyle locations.
“We have done that in Port Douglas, the Gold Coast and the Whitsundays and look forward to offering our services to the greater Byron area.”