MadeComfy, Australia’s first performance-based short-term rental specialist, has opened a Brisbane office and appointed 13-year property veteran Melissa Baker as its new Queensland General Manager.
Following $6 million capital raising in May and 500 per cent year-on-year growth in Sydney and Melbourne, MadeComfy has been actively planning on expanding its services and reach in and around Brisbane.
MadeComfy recently released an in-depth study of the Queensland short-term rental market, which showed the demand for short-term rentals (STR) has more than doubled over the last two years, making up 11.8 per cent of Australia’s total tourist accommodation.
Australia’s Short Term Rental Report also showed that short-term rentals in Queensland contributed $162 million to national tourism revenue in 2016, providing over 1.2 million nights of accommodation to the almost 1.5 million international visitors Brisbane attracted.
With a warm climate all year long, Brisbane is the least impacted city by seasonality, resulting in more consistent occupancy rates throughout the year – another key reason why it’s an attractive market for property investors.
“We are really excited to be opening our Queensland office, and look forward to not only bringing the best short-term rental property management service to Brisbane, but also growing local employment, tourism and investment opportunities,” said Melissa Baker.
“MadeComfy’s research has shown conclusively that Australia’s demand for short-term accommodation options are only going to keep increasing, and Queensland plays a major role in that growth. Compared to Sydney and Melbourne, Brisbane enjoys year-round bookings and very little seasonality. That’s great news for local property owners who may be considering short-term rental options such as Airbnb, Booking.com or HomeAway.”
