Kevin Buchanan has never been content to simply follow the market, he helps set its direction.
As Senior Sales Executive at Manor Real Estate, Kevin has built a reputation for strategic thinking, strong results, and an unwavering focus on client outcomes.
As the co-host of Both Sides Podcast, a widely followed real estate podcast, Kevin is recognised across the industry as someone who pairs deep local insight with a forward-looking approach.
That’s why Kevin’s choice to use realestate.com.au’s Luxe product on his listings stands out as a testament to its value.
When a well-regarded agents, known for setting benchmarks, commits to a premium product, it sends a clear message: Luxe delivers results worth investing in.
Recently, Kevin saw Luxe’s impact firsthand with a home in Stanhope Gardens, NSW. His client, Anthony, was eager to make an impression in a crowded market.
With Luxe, they achieved more than that, the campaign set a new standard for visibility and results.
Clear Visibility, Genuine Momentum
When listing Anthony’s property, Kevin leveraged the power of Luxe: with premium placement on the homepage and the largest listing.
The results were immediate and measurable. “Within the first seven days, we saw 4.2 times more enquiries than our usual campaigns and the listing was in the top 10 most-viewed listings in NSW on realestate.com.au”, Kevin said1. That early surge in attention translated into action, with the home selling in just 25 days.
Anthony was quick to notice the impact as the vendor. “The professional presentation and premium placement made it feel like it was showcased, not just another home for sale.”
Reaching Serious Buyers, Faster
Quality engagement is critical, and Luxe delivers more than just high volume.
Through data-driven buyer alerts, the campaign targeted highly interested prospects, boosting the chance of connecting with buyers ready to act.
Kevin notes, “The targeted buyer notifications and eBrochures helped attract more serious, qualified buyers, which I believe contributed to a faster sale.”
Access to detailed buyer insights also provided clarity and confidence throughout the campaign.
“We get access to exclusive buyer behaviour data with Luxe to understand who’s looking and how serious they are,” Kevin says.
With up-to-the-minute reporting, Kevin could keep Anthony informed and reassured as the campaign progressed.
Building Expertise, Building Brand
Luxe offers more than numbers, its effect on Kevin’s brand is just as impactful.
“The extra agent and agency branding that comes with a Luxe listing helped strengthen my personal brand and reputation in the local market,” he says.
Vendors notice the premium presentation, connecting Manor Real Estate’s name and agent with quality and results.
“Luxe gives me a strong point of difference from other agents, showing that I invest in top-tier marketing. This visibility not only helps attract premium buyers but also reinforces my standing as a leading agent for properties in the area,” Kevin adds.
A Proven Approach—Now Standard Practice
Having seen extraordinary results across eleven Luxe listings to date, Kevin now recommends Luxe for any property that needs to stand out.
It’s become a standard part of his selling strategy. “The impact is clear, Luxe gives my clients and me an edge in the marketplace.
Many of my Luxe listings have ranked in the weekly top ten most-viewed in NSW, making it a proven way to ensure my properties achieve maximum exposure and engagement right from the start,” he says.
Setting a New Standard
For agents aiming to match market pace, and exceed client expectations, Kevin’s experience shows Luxe is more than a listing – it’s a difference-maker.
The message is clear: when it comes to selling at the highest level, Luxe delivers the cut-through agents and vendors need.
In Kevin Buchanan’s experience, it’s not just about being seen, it’s about being seen by the right people, at the right time, for the best possible result.
Leave nothing to chance this spring. Experience extraordinary results yourself with 20% off Luxe listings3: https://customer.realestate.com.au/luxe/
1. REA Internal Data, Comparing first 7 days of listing ID 147702916 with Luxe and similar Premiere+ listings. Excludes listings where listing bump has been applied in the comparison period.
2. REA Internal Data: REA Internal Data, Comparing first 7 days of listing ID 148347864 with Luxe and similar Premiere+ listings. Excludes listings where listing bump has been applied in the comparison period.
3. Offer only available for Premiere+ customers from 8 July – 31 December 2025.
