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Belle Property launches in Cronulla with family-run team

Belle Property has launched into Cronulla, opening a new office under the leadership of veteran agent and Principal, Frank Sotto.

Frank has worked in real estate for many years across various brands, and takes on this new role alongside his wife and son.

“When we moved to the Shire, we realised we needed to be providing a higher level of service to match the lifestyle and residents in the area,” he said.

“As a premium operator with a strong track-record in lifestyle property, the decision to move to Belle Property was clear.”

Frank will also take on an active role as a lead sales agent, working alongside a team of agents from within the family.

“Matthew Sotto, my son, has followed in my footsteps in real estate and has shot up the ranks over the course of his career, quickly becoming a sought-after agent for his down to earth approach,” he said.

“I’m thrilled he and my wife, who will be our master administrator, are joining me on this venture with Belle Property.”

Belle Property CEO Peter Hanscomb was thrilled to welcome Frank and the Sotto family to the company given Frank’s clear vision for the business.

“Cronulla and the broader shire area are growth markets for Belle Property and the area has a lot to offer a buyer or investor,” Peter said.

“Frank’s extensive sales background, in-depth knowledge of the area and commitment to his customers and teams, means the Cronulla office will go from strength to strength.”

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