Penelope Valentine

Penelope Valentine

Penelope Valentine is co-founder of Sydney-based property management agency Property Alchemy. For more information visit propertyalchemy.com.au
  • EPM: BD & Growth

    You have to spend money to make money: Penelope Valentine

    Advising your clients on how to maximise their rent is a key component to any great property manager’s role. Sometimes this means they need to spend some money, and it can be a difficult conversation. Here are some tips on how to do that in a way where everyone’s a winner.   Start as you mean to go on As part of our investor induction we highlight the fact that maintaining the property to its maximum potential is going to require a cash injection from time to time. …

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  • EPM: BD & Growth

    How persuasive is your listing presentation?

    At the beginning of the year I joined Toastmasters. With the growth of Rent360 I am having to present to advisory boards, investors and so on; I wanted to be able to think faster on my feet and be comfortable getting up and speaking clearly and convincingly, whether it be in front of one or 500 people. Recently I had to give a Toastmasters presentation where my four main goals were to inform, …

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  • EPM

    Grace under Pressure: How You Can Keep Cool

    There is a long-standing joke that property managers never take a lunch break. Each morning they hit their desk running and in a blink of an eye it’s 5.30pm. Here are my top five tips for property managers who are faced with common pressures of the job. PRESSURE 1: MINIMAL SUPPORT AND MENTORING: Property managers can feel isolated when the agency principal is focused on the sales division or, …

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  • EPM
    productivity time clock

    Increase Your Productivity with a Single Focus: Penelope Valentine

    Multitasking and following never-ending to-do lists might pose the biggest obstacles to being productive and achieving your goals. Property management is complex in that there are so many moving parts. You may always start the day with the best intentions to get so much done, but at the end you check your to-do list and it’s hardly shrunk. In fact, I hazard a guess that it has miraculously got longer. …

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