Penelope Valentine

Penelope Valentine is co-founder of Sydney-based property management agency Property Alchemy. In a real estate career spanning more than 16 years, she has held senior, national management roles with McGrath, LJ Hooker and co-founded industry start-ups including Rent360. Property Alchemy is the genesis of this experience and is now, one of Australia’s most comprehensive and professional, yet highly-personal and approachable property management agencies. For more information visit propertyalchemy.com.au
  • Advising your clients on how to maximise their rent is a key component to any great property manager’s role. Sometimes this means they need to spend some money, and it can be a difficult conversation. Here are some tips on how to do that in a way where everyone’s a winner.   Start as you mean to go on As…

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  • At the beginning of the year I joined Toastmasters. With the growth of Rent360 I am having to present to advisory boards, investors and so on; I wanted to be able to think faster on my feet and be comfortable getting up and speaking clearly and convincingly, whether it be in front of one or 500 people. Recently I had to…

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  • There is a long-standing joke that property managers never take a lunch break. Each morning they hit their desk running and in a blink of an eye it’s 5.30pm. Here are my top five tips for property managers who are faced with common pressures of the job. PRESSURE 1: MINIMAL SUPPORT AND MENTORING: Property managers can feel isolated when the…

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  • productivity time clock

    Multitasking and following never-ending to-do lists might pose the biggest obstacles to being productive and achieving your goals. Property management is complex in that there are so many moving parts. You may always start the day with the best intentions to get so much done, but at the end you check your to-do list and it’s hardly shrunk. In fact,…

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