FRANCHISE NEWSNew South WalesNEWSWA

@realty welcomes Jessica Taylor and Brian McKiernan to its network

@realty has recruited Jessica Taylor as a specialist agent for the fast-growing Illawarra region, and specialist agent Brian McKiernan to service the Perth market.

JESSICA TAYLOR

Ms Taylor joins @realty as a licensed real estate agent, licensed stock and station agent and auctioneer, with experience selling farms and rural property through her previous role as director of a South Coast real estate agency.

Ms Taylor, who has been living and working on South Coast for 30 years , says she joined @realty to help others find a home in what she considers to be the ‘best place to live in Australia.’

“I have experience selling large rural property as well as traditional family homes, so I’m looking forward to helping people from all walks of life find their place in this beautiful part of our country,” she said.

“I have a background in sales and marketing as well as real estate, so I have a great understanding of how to find and communicate with potential purchasers to negotiate a quick sale.

“The move to @realty is an opportunity for me to work independently as a real estate agent while receiving support from the @realty team, which includes a network of 500 agents across Australia.”

@realty director JJ Taylor said the company strategically selects agents with experience required to meet the needs of their local market.

“We aim to recruit agents who are a good fit for the region they will be working in,” he said.

“Jessica is a fantastic addition to our team as she has lived in the Illawarra and South Coast region and is an active part of the community, with experience selling a variety of different types of property in the area.”

BRIAN MCKIERNAN

Mr McKiernan is the former operations manager and national recruitment manager of Sell Lease Property, which was  acquired in December 2017 by The Agency Group.

At the time of acquisition, Sell Lease Property – which was established in 2011 – had 210 agents nationally and a revenue of $8.1 million (Financial Year 2017). It was recognised as the number one real estate agency in Western Australia by listings sold in 2015/2016.

Mr McKiernan said he made the  move to @realty, which has recruited 500 agents nationwide in just four years, to continue to operate independently with the support of an administrative team.

“After the acquisition of Sell Lease I spoke to a number of agents in Perth and  @realty was recommended by a friend who said the company was different to others because it has the best interests of agents at heart,” he said.

“I will still be able to operate independently, with no restrictions on regions, but the difference is I will have back-end administrative support from @realty and, from what I have seen, their systems and processes are excellent.

“This support means  I will be able to dedicate 100 per cent of my focus to my clients and achieving the results they are after through skilled negotiation and using the industry knowledge and network I have built over the past eight years.

“The Perth market is in a recovery phase – it’s no secret that we are not in stride with the East Coast – and that’s why it’s even more crucial than ever to choose an agent who understands the local market and takes a tailored approach for each listing.

“Having said that, there is plenty to be optimistic about, with the economy improving and projected population growth looking solid, paving the way for growth in the market over the coming years.”

@realty director JJ Taylor says it’s a coup to have experienced agents like Mr McKiernan on board.

“Our 500 agents have an average 9.6 years of experience, which shows that we are attracting some of the best in the industry,” he said.

“We offer commissions of 93 per cent compared to the industry average of 45 per cent, so there is a real incentive for our agents to work to their potential and to collaborate with other agents where necessary to get a faster result for the client.

“We also offer hundreds of hours of training and workshops, free of charge, to our agents each year to allow them to upskill and keep pace with the latest skills and techniques required to perform at the top level in the fast paced industry.”

 

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