Ray White TMG has launched a dedicated luxury property division, to be led by the agency’s founder and CEO, Matt Micallef.
The division will make its debut with the campaign for 29 Namatjira Court, a waterfront residence in Broadbeach Waters.
According to the agency, the offering combines bespoke marketing strategies, a personalised approach and access to Ray White’s global buyer network, and has been created for clients in the prestige market.
Matt said the launch reflects growing demand for a dedicated approach to luxury property on the Gold Coast.
“The Gold Coast has firmly established itself as one of Australia’s premier luxury markets, and the calibre of buyers and sellers deserves a dedicated, specialist offering. This division is our commitment to meeting that standard,” Matt said.
He said the Broadbeach Waters property was the right listing to introduce the division.
“29 Namatjira Court is the ideal property to launch this division. It embodies the exceptional waterfront lifestyle, design, and quality that buyers seek on the Gold Coast.”
The launch comes as Ray White TMG prepares to open a new head office in Mermaid Waters by the end of the year, a move the agency says will strengthen its presence in the area.