With growth in the regions continuing apace, Ray White New South Wales have welcomed Mahan Shishineh to the newly created position of Regional General Manager for the state.
Mr Shishineh joins Australasia’s leading agency after almost a decade’s experience in the real estate industry.
Mr Shishineh said he was excited to be joining the group, saying he was attracted to the role by Ray White NSW and ACT CEO Andrew McCulloch’s clear vision for the future and the opportunity to help add value to an already strong network.
“I look forward to meeting and working with each of the business owners across the network and helping them as much as I can,” Mr Shishineh said.
“My ambition is to grow the business, while putting the people at the forefront – having the right people, right facilities and the right team nurturing them.”
Mr Shishineh added that another reason he was drawn to the role was because he felt the Ray White Group understood the needs of regional areas.
“The level of care from Ray White is something that’s rare and well thought out,” he said.
Mr Shishineh said he had spent the past seven years with another major franchise group that has a large regional presence, which had given him an understanding of how culturally different the regions are to metropolitan markets.
“Their markets are very different and therefore these businesses need to be treated differently,” he said.
The new Ray White New South Wales Regional General Manager said he aims to help regional offices with a skill set he divides into three pillars – assisting offices with regional growth, raising community standards, and growing the network with the right leaders.
“Regional areas will continue to grow due to the ripple effects of COVID-19,” he said.
“Our focus needs to be on delivering exceptional client experience to ensure that we seal the next generation of home owners and buyers in our regional areas.”
Ray White NSW and ACT CEO Andrew McCulloch said he was pleased to welcome Mr Shishineh to the group.
“We now have a corporate team of 15 people in New South Wales and the Australian Capital Territory alone, whose focus is to add value and grow market share,” Mr McCulloch said.
“With 215 offices spread right across New South Wales and Australian Capital Territory, it was important to me that we were still able to provide a high level of service to our network outside of Sydney.
“Mahan’s role will be to focus on growing and servicing our regional network.
“With his extensive experience in both franchising and business ownership, I’m very confident in Mahan’s ability to make a positive impact on this part of the business.”