A new analysis from Property Finder has highlighted shifting buyer preferences among expatriates purchasing their first homes in the UAE, with emerging communities outside of Dubai taking top spots for value and growth potential.
Al Hamra Village in Ras Al Khaimah ranked as the most attractive destination, balancing competitive pricing, lifestyle amenities, and rental yields.
Emirates City in Ajman followed, standing out for affordability, although buyers are required to navigate stricter escrow and mortgage frameworks.
Rounding out the top three, Abu Dhabi’s Al Reem Island was recognised for its lifestyle offering coupled with relatively accessible price points.
In Dubai, the picture remains more segmented. Jumeirah Lake Towers and Business Bay lead for rental yields, while Downtown Dubai continues to deliver capital growth for long-term investors.
More established lifestyle precincts such as Dubai Marina, The Greens, and Al Barsha retain strong appeal for new entrants seeking liveability as well as resale upside.
For industry stakeholders, the findings underscore a clear message: first-time expat buyers are increasingly looking beyond Dubai for attainable ownership opportunities, while still valuing connectivity and lifestyle.
Developers and agents with a presence in secondary emirates may find renewed interest from entry-level investors, while Dubai continues to serve those targeting rental returns or long-term value growth.
As affordability pressures mount in the emirate’s core precincts, Ras Al Khaimah, Ajman and parts of Abu Dhabi are emerging as genuine alternatives, and industry players who can effectively communicate those advantages stand to capture the next wave of first-time expat demand.
