Elite Agent

a bit more listing ‘bling’

Just a little Monday morning tip that I learned last week from the guys at Curaytor.com. I watch their Wednesday night ‘Water Cooler’ show (which is Thursday morning usually for me) when I can, because its usually full of great marketing ideas for agents. But what else would you expect from Chris Smith and Jimmy Mackin?

Anyhow, the topic for discussion last week was some new apps, and admittedly there were a bunch that were only relevant to the US market. But my ears pricked up a bit when they started talking about creating infographics.

Who doesn’t love a good infographic these days – they get important messages across in a clear, uncluttered way, they are fun to read, and they are visually appealing if well illustrated.

However, a few times when I’ve thought about creating one, I’ve felt a bit intimidated as I thought they were generally the domain of really talented designers and marketers, plus I’ve always thought they would cost a fortune.

Not true anymore.

The service is called “Piktochart”, and it’s FREE for the standard templates. And it’s a drag and drop editor.

So all you really need to do is go grab those RP Data or Price finder reports, note down the latest stats in your area, grab some of your own listing stats and get cracking. You could even create yourself a personal profile with the number of homes that you’ve listed or sold, auction clearance rates, awards, etc as a little something to leave behind which would be a real differentiator from the competition.

And don’t forget to give the Water Cooler show a go either. You never know when you are going to pick up one of these gems!

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