Century 21 Australasia has launched Century 21 Buyers Advocates, a new division aimed at levelling the playing field between buyers and sellers in the property market.
The division will be led by industry veteran Edwin Almeida, who brings over 25 years of experience across property sales, property management, and buyer representation.
Mr Almeida is also a frequent advocate and commentator in the Australian media, bringing significant expertise to the new role.
“The Australian property market is fast, highly competitive and complex. These conditions can make many buyers feel overwhelmed and unsure around property purchases,” Mr Almeida said.
“Our new venture with Century 21 is about giving buyers confidence and clarity. With experienced professionals negotiating on their behalf, buyers can make informed choices with the assurance that their best interests come first.”
The launch comes at a time when advertised stock levels are currently below average across every capital city. According to Cotality, capital city listings tracked about 18% below the previous five-year average over the four weeks to September 28th.
Meanwhile, estimates of sales activity through the September quarter were 7.3% above the previous five-year average.
Chairman and Owner of Century 21 Australasia, Charles Tarbey, said that fierce competition between buyers for stock will be an ever-present theme in the Australian property market for the foreseeable future.
“Until fundamental problems with the Australian market are addressed, buyers in many markets are likely going to be competing against many others for finite supply,” Mr Tarbey said.
“The new first homebuyer deposit scheme will add further fuel to demand as many new buyers are created, or can now compete in markets they couldn’t traditionally access.”
Mr Tarbey believes that many buyers are desperate for expertise that can help them make well-informed, practical and savvy property buying decisions.
“The team at Century 21 Buyers Advocates has a strong track record doing just that. Their experience and core focus on customer satisfaction has already won them many loyal customers and under the global Century 21 brand, I expect this to amplify,” he said.
“For too long, many buyers have faced the property market without the same support structure sellers enjoy. We believe it’s time for that to change.”
