Author
Lisa Pennell
Lisa Pennell is the Chief Executive Officer for the Barry Plant Group.
Opinion
AI trap in real estate: poor implementation burns clients and brands
AI has enormous potential to improve efficiency in real estate, but when implemented poorly it risks damaging the very trust the industry relies on.
Leadership
Building tomorrow’s real estate on generations of trust
After 20 months as CEO of Barry Plant, I've gained some great insights into what makes an established…
Opinion
Lisa Pennell: Uprooting unconscious bias and providing opportunity
As we celebrate International Women’s Week it’s a timely reminder for us all to keep an open mind…