Stone Real Estate has moved north of Sydney to the Central Coast with the opening of its fourth office in as many months. This latest office is at Toukley, headed by Ron Coleman.
Mr Coleman (previously of Ron Coleman Real Estate) brings 20 years of local market experience to the Stone brand.
Mr Coleman said his decision to join Stone was driven by the brand’s aggressive marketing strategies.
“I’m impressed by many things about Stone and particularly the unique and advanced marketing tools,” Mr Coleman said.
Mr Coleman he plans to forge ahead and open several offices across the Central Coast and Hunter region.
Stone’s centralised database was another plus for his new agency, Mr Coleman explained, as it offered an important conduit for tapping into the Sydney market.
“This is especially advantageous with investment property yields in this region currently running between 4.8 per cent and 5.7 per cent.”
The launch of Stone Real Estate Toukley was in line with Stone’s expansion strategy of targeting increasingly popular regions, said Stone Real Estate franchise manager Luke Cameron.
“The Central Coast and Hunter regions are similar to Wollongong/Illawarra, where we opened an office in late July, in that the lifestyle is more affordable and attractive for those finding it hard to break into the Sydney market or wanting a sea change,” Mr Cameron said.