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Targeted campaign delivers six offers and fast sale in Belmont North

Lake Macquarie agent secures six offers and premium result through targeted first-home buyer and investor campaign

A three-bedroom weatherboard home at 67 Old Belmont Road, Belmont North, has sold for $907,000 in 17 days through Lisa Borstel of Raine & Horne Belmont.

The single-level property with one bathroom and double garage attracted six offers via private treaty, selling $74,000 above the suburb’s median of $833,000 for three-bedroom houses.

Lisa said limited stock at that price point and strong buyer demand created the conditions for a competitive campaign.

“We set the property live across all portals, realestate.com.au and Domain, and ran a comprehensive social media marketing campaign plus a database blast focusing on first-time buyers and investors,” she said.

Six offers in a tight market

The strategy delivered six written offers within the first two weeks, allowing the vendors to negotiate from a position of strength.

Lisa said the vendors were thrilled with the outcome.

“They’re absolutely over the moon, it far exceeded their expectations of what they thought the property was worth,” she said.

Understanding the buyer pool

Belmont North’s market dynamics favour properties priced for entry-level buyers and yield-focused investors. Domain data shows the suburb’s three-bedroom median sits at $833,000, while View.com.au reports a rental yield of 3.8 per cent across the area.

Lisa’s 21 years of experience in the Lake Macquarie and Newcastle region gave her insight into which buyer segments would respond to the property’s price point and location.

The campaign went unconditional on day 17, reflecting both strong preparation and market timing.

About the agent

Lisa Borstel of Raine & Horne Belmont is a licensed real estate agent with 21 years’ experience selling property in the Lake Macquarie and Newcastle area. A local resident with strong community ties, she specialises in delivering results that exceed vendor expectations through strategic marketing and firsthand market knowledge. Visit Lisa’s website or call Lisa on +61476266106.

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