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OPINION
James Leslie: No second prize in real estate
When James Leslie's appraisal to listing ratio dropped and three potential clients had the exact same reason for not selecting him as their agent, he knew he had to make a change.
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PROSPECTING + LISTING
James Leslie: Overshare for market share
Cold-calling has always been a key prospecting strategy, but for some agents selling themselves to complete strangers just doesn't sit comfortably. James Leslie is one of those agents but, as he describes here, the advent of social media meant he could let potential clients peek behind the curtains into his agency and life outside of work.
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CONTRIBUTORS
James Leslie: don’t let the pursuit of perfection hold you back
When I was younger, my mother would joke that I wasn’t arrogant but just really, really confident.
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