A four-bedroom duplex at 45 Mawson Parade, Chifley has sold for $2.82 million prior to auction after just 11 days on market, with Sydney’s Nick Papas leveraging his buyer database to secure the result.
The sale demonstrates how detailed buyer intelligence and geographic repositioning can compress sales timelines in price-sensitive markets. By identifying purchasers who valued lifestyle amenities over postcode prestige, Nick created urgency around a property offering comparable features to higher-priced neighbouring suburbs at a more accessible price point.
Strategic buyer repositioning
Nick’s approach centred on reactivating buyers from his database who had missed out on properties in premium neighbouring suburbs but lacked the budget to secure their preferred locations.
“We spoke to a lot of buyers that had missed out on properties in the surrounding suburbs and didn’t have the affordability to buy where they were looking, but wanted to buy in one of the neighbouring suburbs which had the same sort of amenities and lifestyle features,” Nick said.
“We got them to see this property and understand the value it offered for its quality and type of build.”
Architectural appeal and lifestyle positioning
The three-bathroom duplex with single garage featured stone facades, north-facing rear yard with pool, and open-plan living flowing to outdoor entertaining areas. Its position opposite parkland added to the lifestyle proposition.
Nick emphasised the property’s architectural credentials and proximity to established suburbs – literally minutes away – as key selling points for buyers seeking quality without premium suburb pricing.
“This suburb offered a lot of space for people to come in and see what they could do with their property,” Nick said.
The vendors thanked Nick for his outstanding effort throughout the campaign.
Market context
The result sits above Chifley’s four-bedroom freestanding house median of $2.7 million, according to Domain.com.au data, reflecting the duplex’s architectural style and quality in a suburb increasingly recognised for spacious family accommodation within the Eastern Suburbs corridor.
Nick attributed the swift sale to the strength of his database and his team’s ability to articulate lifestyle benefits beyond postcode boundaries.
“It’s about how powerful our database is and how well we keep buyers engaged who have come through other properties in our core marketplace, showing them the lifestyle that surrounds properties in where they’re looking for,” Nick said.
About the agent
Nick Papas has been recognised as one of Australia’s top-performing agents across his 20-plus-year career, with expertise spanning residential sales through to large-scale developments and commercial complexes. His database-driven approach and hands-on leadership style have delivered consistently high results across Sydney’s eastern and inner-western markets. Visit Nick’s website or call Nick on +61414647302.
