With a real estate career spanning more than 20 years, Mr Craig has recently returned from Singapore where he spent time with his family while remaining closely connected to his client base and the team at Ray White.
Mr Craig, who had nine years with Ray White Lower North Shore up to December 2020, said he had noticed a “big leap in technology” at the leading group over the last five years.
“All of Ray White’s systems are so streamlined and focused on making the job of a sales agent easy and efficient,” Mr Craig said.
“The OneSystem makes life so easy at opens and NurtureCloud’s smart call lists are bringing people forward.
“The tech is very powerful at Ray White and has advanced tremendously in the last few years.”
Ray White Lower North Shore directors Richard Harding and Geoff Smith welcomed Mr Craig back, citing his unrivalled experience, strong local relationships, and reputation for mentoring up-and-coming agents.
“With our plans for continued market share growth and more importantly, team development, Colin returns with deep market knowledge, long-standing client relationships, and a rare ability to lead and elevate those around him,” Mr Harding said.
Ray White Group Managing Director Dan White also celebrated the move.
“Colin is a proven high performer who embodies Ray White’s values of integrity, excellence and leadership. His return not only boosts an already formidable sales force on the Lower North Shore, but reinforces our network’s strength as a home for ambitious agents,” Mr White said.
Mr Craig said the decision to return to the group that shaped the early part of his career felt like a natural step.
“Coming back to Ray White is like coming home. I’ve always admired the way Richard, Geoff and the team continue to push the boundaries of excellence,” Mr Craig said.
“Being overseas gave me a new perspective, but it also reaffirmed how much I missed the pace, people and energy of the Lower North Shore market. I’m incredibly motivated to hit the ground running.”
Mr Craig added that he was especially excited to play a leadership role in developing younger agents.
“This business is about relationships, hard work, and giving back. I’m passionate about helping the next generation of agents grow, because when the team wins, everyone wins.”
