Opinion

  • As a coach, I constantly hear agents talking about the Million Dollar goal, almost as if it is expected and that anything less is not a worthy pursuit. I have seen firsthand what chasing the million-dollar dream takes and, in many cases, what it costs. Here’s the bottom line: most agents are not cut out to be million-dollar writers. I…

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  • Life by Design

    I SPENT A significant portion of my time over the weekend doing one of my favourite things: packing bags for our upcoming family holiday. Now don’t get me wrong; I am not so sadistic that I rate the physical act of packing exhilarating (although I must admit after being on the road for 15 years I do get a kick…

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  • Propertyology Head of Research Simon Pressley said that the extent of recent intervention by APRA was completely unnecessary and that Australians should be concerned about its effect on the national economy. “The grip that APRA have on national credit supply is so tight that we now have a significant blockage in a major artery of the economy. If the Federal…

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  • Drifting in a sea of listings, it’s harder for agents holding onto the four-week campaign life-raft to be rescued come auction day. CoreLogic data from the four weeks to 28 October showed the volume of listings in Sydney (30,397 listings) was 18.6 per cent higher than the same period in 2017. In Melbourne (36,526) the figure was 19.5 per cent higher.…

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  • With average residential real estate sales commissions generally around 1.5 to 2.5 per cent, earning six per cent on every sale sounds pretty attractive, right? Nice work if you can get it? As a suburban agent, your ‘work’ is primarily to secure listings. Get the listing, negotiate the advertising budget with the vendor and sell the property when the right…

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  • Interest rates are rising. In the past few weeks, ANZ, Commonwealth Bank and Westpac have hiked their rates. So have ING, Suncorp Bank and Adelaide Bank. Your buyers might find this hard to accept, given that the last time the Reserve Bank increased the official cash rate was in November 2018 – almost eight years ago. If your buyers ask…

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  • The real estate industry is fast-paced, there’s no doubt about that, which is why it’s important to manage the high expectations that we set for ourselves as agents. The top-performing agents are hard workers, but driving yourself into the ground is not sustainable. Believe me, I found out the hard way. I am committed to ongoing professional development, implementing processes…

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  • Let’s talk about ‘ego’. The concept of ‘ego’ can translate to many different things. For the purpose of this article I am referring to the drive to think about yourself in a positive light, your level of self-promotion and a sense of your own importance. People often talk about ego as if it’s an evil beast; however, from where I’m…

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  • From searching for the perfect property to bidding at auction and ultimately negotiating and settling, purchasing and selling their home is a stressful and complicated process for most buyers and sellers. And, despite a property’s booming sold sticker, the purchasing process often continues long after the auction hammer has slammed. Real estate agents are the public face of the property…

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  • Growing up as a competitive athlete I have always worked to implement the most efficient tactics to reach peak performance. Operating at a high level is not about working harder and exhausting yourself – it’s about working smarter. But what does that even look like? In business, we should be working towards this same ideal. If you consider any elite…

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  • As a global company with offices in Australia, China, the US and the UK operating a leading marketplace for off the plan property, we’ve learned a thing or two about attracting and targeting buyers all over the world. If you’re an agent who currently only sells to local buyers whilst your competitors seem to get a bigger slice of the…

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  • The customer experience will keep the industry relevant in the future. But to be truly successful in delivering someone needs to 'own it' says RER Network Head of Growth and Engagement Leanne Howard.

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  • I’ve worked in the off the plan property industry for almost 15 years now, so have seen the industry shift gears more than a few times. But recently we have been confronted with an unprecedented storm of activity causing uncertainty, from scathing media headlines to banking Royal Commissions to cash-grabbing state governments. So I did what any CEO of a…

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  • Don’t let the Reserve Bank’s inactivity fool you. Interest rates are actually rising. That might seem strange. After all, the Reserve Bank has left the official cash rate at a record-low 1.50 per cent since August 2016. The last increase came way back in November 2010 – and some economists believe the next one might not occur until 2019 or…

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