AREC 2025

Global trade wars create unexpected property boom for Australia

Global trade tensions and tariffs are expected to create a property boom in Australia as redirected Chinese goods flood the market, leading to lower prices and increased affordability, while interest rate cuts signal a shift towards easier borrowing conditions. Agents must prepare strategically to capitalize on this upcoming opportunity.

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How real estate agents are using personality-driven AI to outpace the robots

Real estate agents can combat AI replacement by leveraging human connection and personality-driven strategies, using custom chatbots to enhance client interactions and create deeper relationships while maintaining their authentic voice.

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Australia 2035: migration, density and climate risk will reshape the future

Australia's property market by 2035 will be shaped by significant migration from India, urban densification, and climate risk. With a growing population and changing demographics, real estate agents must adapt to new buyer dynamics and address insurance challenges to thrive in an evolving landscape.

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How Edward Pack reclaimed pride and performance in real estate

Edward Pack transformed his real estate career by committing fully, eliminating backup plans, acquiring extensive knowledge, and maintaining consistent performance despite challenges. His journey illustrates that success stems from commitment and psychological resilience rather than just technical skills.

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Tony O’Doherty’s early obsession led to burnout, but it also revealed the 30:1 formula for long-term real estate success

Tony O'Doherty, Principal of McGrath Bulimba and Brisbane’s top-ranked agent on RateMyAgent, shares the 30:1 rule behind his success.

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Tim Grover: “You are in the business of rejection … embrace it”

If you can't handle rejection - you're in the wrong job. Tim Grover, the high-performance strategist who coached Michael Jordan and Kobe Bryant, is not interested in feelings, he is interested in winning. In a no holds-barred presentation at AREC, Tim breaks down why most people will never reach the top - and how to think differently if you want…

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No shortcut through fear: A big wave surfer’s lesson for real estate agents

Mark Mathews shares how fear management in big wave surfing parallels real estate success, emphasising that experience is key to overcoming fear. He advocates for gratitude practices, like sending appreciation texts, to build resilience and strengthen connections in the face of rejection and market pressures.

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The Real Estate Agent Who Went Through Five Assistants in One Year

Adrian Oddi, a successful real estate agent, faced burnout and health issues after years of high sales. Following a cancer diagnosis, he redefined success by prioritizing health, family, and personal happiness over work, advocating for a balanced approach to life and career in real estate.

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Oliver Lavers: The $906 Coffee and Other Expensive Mistakes

Intro: Thirteen years ago, Oliver Lavers was earning just $40K a year, borrowing money to get around, and ready to walk away from real estate. Today, he brings in $5 million in annual commissions. The turning point? A breakdown that forced him to get crystal clear on his “why” - and commit like never before.

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Instagram Queen: The Real Estate Agent Who Built an $800 Million Empire One Post at a Time

Lana Samuels transformed her Instagram into a powerful marketing tool, generating over $800 million in sales. By treating social media as a business platform, she sold a $7.1 million property off-market through a single post, emphasizing the importance of online presence and storytelling in real estate.

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33 Top Tips from AREC 2025 Day 1

From Will Guidara's hospitality magic to surfing champion Mark Mathews' lessons on commitment, AREC 2025 delivered game-changing insights for agents ready to rise above the noise. These 33 distilled strategies cut through the fluff—covering everything from negotiating fearlessly and protecting your energy to turning social media into a profit engine. Whether you're battling market uncertainty or building unshakeable client relationships,…

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The traits separating elite from average agents

Top real estate agents succeed through clarity of vision, a strong professional identity, and disciplined resilience, emphasizing self-belief and daily improvement over technical skills alone. Walker's approach encourages agents to focus on internal growth to enhance their professional relationships and success.

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Entrepreneur’s rejection formula for real estate success

Steven Bartlett, entrepreneur and host of The Diary of a CEO podcast, has revealed how the failure of his first business laid the groundwork for everything that followed. Speaking at AREC, the Social Chain founder told agents that learning to listen to customers—and reframing rejection as part of the process—was what changed the game.

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What a $2 hot dog can teach real estate agents about unforgettable service

At AREC, restaurateur and hospitality expert Will Guidara shared how a $2 street hot dog—served at a Michelin-starred restaurant—became the most talked-about moment of his career. His message to real estate agents was clear: success doesn’t come from following the script, but from delivering moments so thoughtful they become unforgettable.

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Execution over ego: Josh Phegan’s blueprint for thriving when every day brings something new

Josh Phegan opened his AREC keynote with a blunt assessment of why some agents are struggling ... and it’s not the market.

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