Growing the rent roll just got easier. Realestatebookings.com enables business development managers (BDMs) to source fresh investor opportunities on a daily basis, providing more opportunity to convert them into landlords and power your rent roll growth.
For many years Realestatebookings’ residential sales lead platform has been available to investors who make property enquiries online. But smart BDMs are using this as a total office lead engagement platform where they can follow up any fresh investor opportunities that are captured into the realestatebookings database.
Even if the investor buys an investment property through another agent, building relationships with investors can generate good business; they may still be keen for your agency to manage any properties purchased if their initial enquiry is handled well. You can develop rapport by assisting the investor on investment decisions such as location, market appraisal, and rates of return.
The BDM platform enables your staff to nurture investors through the life cycle – from enquiry to sign-up. An automatically created investor database becomes a valuable digital asset for your office which can be used to keep in touch with them via market updates, investor newsletters and seminars.
According to Managing Director of Realestatebookings.com, Greg McCutcheon, when an investor inquires on a property their information is usually bundled with all other enquiries and pushed through a sales process.
“Unfortunately these valuable opportunities may never make it over to the BDM in the property management department. This potential lead can then sit in the salesperson’s inbox and may go stale. Our system allows these leads to be sent to other departments, providing easier collaboration between teams.”