Search Results for: Imogen Callister
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CONTRIBUTORS
Imogen Callister: New year, new you…. new listings?
Through my work as mentor, I have discovered the formula and the key ingredients for success that are vital for transforming your business, building your brand and securing new listings in 2024.
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Elite Agent
Imogen Callister: Triple your business with text
Do you remember the olden days? The days where a phone sat on a wall. You would have to walk to it, to make a call or receive one.
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CONTRIBUTORS
Imogen Callister: How to stand out on social media
I speak to agents across the globe each day, and they ask me, "How do I get more followers and likes?”
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SELLING + MARKETING PROPERTY
Imogen Callister: marketing that works in a slowdown
It's easy to market how great you are when the real estate sector is booming.
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TECH + SOCIAL
Imogen Callister: Don’t fall down the ‘scroll hole’
To say social media platforms can be a time-waster is an understatement. But they can also help you build your brand, generate leads and build relationships.
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CUSTOMER SERVICE
Imogen Callister: Communication drives business growth
Digital tools and social media can be a great way to foster relationships, generate leads and secure more business. But you can also wind up empty-handed if you go too hard too soon. Here, The Media Coach Imogen Callister explains how you can use digital platforms to create meaningful conversations and progress them to signing up a new client.
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CONTRIBUTORS
Imogen Callister: Branding tactics that backfire
Spruiking about massive property prices might seem like a great marketing idea, but it’s a tactic that can have the opposite effect. Branding specialist Imogen Callister explains how to position yourself as a world-class agent without bragging about how great you are. When it comes to real estate agent marketing, there is a fine line between self-promotion to help you…
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CONTRIBUTORS
Imogen Callister: Mastering content curation
Standing out in the social media crowd is essential for your personal and business brand. Imogen Callister takes a look at the best tools to help you curate your content with ease.
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Elite Agent
The apps every agent needs on their phone: Imogen Callister
With so many marketing technologies available to real estate agents in Australia, the number of apps designed to help you build your brand online can be overwhelming. Media coach Imogen Callister highlights the ones she believes work best.
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THE ELEVATE PODCAST
Imogen Callister: World-class social media strategy
[ This episode of the Elevate podcast is brought to you by Connect Now After a career that’s spanned journalism and included working at the REA, Imogen Callister started The Media Coach earlier this year. Her new business embraces a passion for both storytelling and real estate, and sees her…
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OPINION
Handling negative social media reviews
A bad review is not necessarily a bad thing, according to media coach Imogen Callister. It's what you decide to do next.
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NEWS
Top 5 social media tips for 2023
You know you should be on social media as a real estate agent. Everyone says so.
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INDUSTRY NEWS
New Instagram scam targets top real estate agents
A real estate media coach has warned agents about an online scam targeting the industry aimed at stealing top agents' Instagram profiles to push a Bitcoin fraud.
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THE ELEVATE PODCAST
The science of social selling: Drew Davies
In this episode of the Elevate Podcast, Drew Davies shares his real estate journey including how he went from broke to million-dollar agent, while building a massive Instagram following along the way.
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CONTRIBUTORS
Beige flags: Are they harmless quirks or warning signs?
In real estate, where trust and relationships are paramount, a new trend has emerged on the horizon - beige flags.
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Elite Agent
How to make your property listings stand out
Branding, marketing, and advertising are three terms that often get confused.
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Elite Agent
Three golden rules for marketing success
Over the past 10 years, the number of tech companies serving the real estate industry has surged.
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BEST PRACTICE
Manos Findikakis: move past the organised chaos into dollar productive activity
We’ve all been there… the workday starts with the best of intentions but quickly gets derailed by organised chaos.
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FEATURE INTERVIEWS
Alison Hatch: Power to the people
When Alison Hatch started Best Nest Property Management in 2018, she knew she had to do things differently. A cookie-cutter agency wasn’t going to cut it in a market that was becoming increasingly disgruntled with the property management industry.
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